A Complete Guide to SEO in 2019
Hey everyonetoday I'm going to teach you how to learn
SEO for free.I'm going to jumpstart your careerwithout you even spending a dime.(upbeat music)Before we get started make sure you subscribethen when we release more tips on SEO you'll get notified.Quick question for you how many of you have done SEO before?If you have leave a comment below with yes,if you haven't leave a comment below with no.And here's the thing whether you havedone SEO before or you haven't,what I'm going to share with you todayis going to help you become a better SEO.The first step I want you to type inyour URL into the SEO Analyzer.
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| A Complete Guide to SEO in 2019 |
If you don't have a URL type in your competitors URLor whatever company you work at, or any random URL.The SEO Analyzer from Ubersuggest,breaks down all the errors on your site.The low time, what you can do to improve it,how many SEO errors you have that are critical,warnings, what's wrong with your content,whether it's duplicate titles,duplicate method descriptions.It literally breaks every single thing down for you,it crawls hundreds and hundreds of pages on your siteand it tells you what to fix step by step.It'll even tell you what URL's have the problem.In other words you don't have tobe that technical to figure this out.The tool breaks it all down for you step by step,and then once you make the change,it'll then show you if you fixed it or if you didn't,and when you fix the changes over timeyour ranking should just climb.
Traffic
The second step I want you to do ischeck out the traffic analyze report on Ubersuggest.Type in a competitor URL right then and there.That report breaks down how muchtraffic your competitors are gettingfrom search from all their pages.You just have to click over to top pagesand it shows you their most popularpieces of content based on estimated visits.And when you click on view all under estimated visitsit shows you each of the key words that are driving trafficto your competitors top pages.Now that you figured that out,the third thing I want you to do isgo to that competitor page that's gettinga lot of traffic look at that content.
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| A Complete Guide to SEO in 2019 |
I want you to create a better version of it.You leverage Brian Dean's skyscraper techniquewhich is going above and beyond,they got 2,000 words you're going to have 4,000 words.They got articles with images,you got articles with images and videos.In other words just go above and beyond,make your content so much betterpeople wouldn't even dare to visit your competition.When you do that more people are going to want to share it.The next thing I want you to dois go to search.Twitter.com type in your Competitors URLand it'll show you all of the peoplethat shared your competitors article.Hey John, I noticed you linked a X, Y and Z article.I have a similar one that just came outbut mine covered 1, 2 and 3 that theirs didn't, . if I can do anything for you let me know.That one simple thing will help you get more traffic.The more traffic you get the higher chance you're going to haveof people sharing your content and linking to it as wellbecause the more back links you get,the more shares you get this all helpswith user metrics and overall rankings over time.The fifth thing I want you to dois go back to Ubersuggest and put in yourcompetitors URL into the Backlinks report.
Backlink
They already have a piece of content that's super popular.You can see all the people who are linkingto that piece of content with the Backlinks report.I want you to hit up each of those people,and send them a message like this.By doing that what you'll find isa lot of people will start linking to youcause you're article was way better than theirs,you're going to get more links more social sharesand eventually you'll even start ranking higher than them.Now the next thing I want you to dois focus on user metrics no-one talks about this in SEO.
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| A Complete Guide to SEO in 2019 |
It's not just about are you building backlinks,haven't you had your code optimized?It's about what do people think of your site?Are they bouncing away, is your time on site terrible?Google looks at these metrics cause theydon't want to just put any site on the top.They want to put sites at the topthat people truly genuinely love.So with your site survey people.You can use tools like Hotjar to figure out,hey what do you like, what do you dislike on my page?How can I improve it, give me free suggestions.By getting all of this feedback whatyou'll find is you'll see commonalities.When you find 30, 40 people giving you the same suggestions,now it's time for you to make those changes to your sitecause that'll help you improve your user metrics.And over time you'll rank better.That's how you dominate google.It's not just about hey can I optimize my code,can I optimize my backlinks, can I get more social shares?Its about putting out there what people love.Do all of those things and you can become a better SEO.
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